Valienta

Valienta

Empowering women through dropshipping

Empowering women through dropshipping

Empowering women through dropshipping

22.8 Million unemployed people in LATAM. On the other hand, 40 million people in LATAM sell through catalogues, 75% are women and 7 out of 10 are housewives.

Client

Valienta

Services

Ux research

User experience

User interface

Prototyping

Industries

Dropdshipping

Date

Apr 2021 - Apr 2022

Problem statement

Problem statement

The traditional catalog sales market has some problems in the process. To understand these weak points, the following user journey map was created:

Benchmark

Benchmark

Documentation

Documentation

We adopted Notion as our "source of truth," streamlining company-wide visibility, aligning priorities, and simplifying new employee onboarding.

Components

Components

To standardize our design processes, we created components that streamlined workflows and boosted efficiency.

Main features

Main features

Main features

Valienta has 5 important moments in the user experience.

Valienta has 5 important moments in the user experience.

Discover productos

With over 25,000 products available, sellers often struggle to decide what to offer. To help, we created a Featured Products section showcasing promotions, bestsellers, and seasonal items.

We also added tags to highlight these products across other categories for easier identification.

Offer products

This is the core of the experience: users share products with their network, sparking interest through social media.

Experienced users take it further by posting on Facebook Marketplace and running paid ad campaigns.

Create an order

Sellers can create an order from several stores, with no minimum cost, and we also allow them to edit the price of the product to increase their profit.

Follow-up of the order

Customer service is key after a sale. We update order statuses in real time using carrier information, so sellers can keep their clients informed.

With delivery to 1,500 municipalities, our users can sell nationwide.

Withdraw commission

The value proposition becomes tangible when users withdraw their first commission, making it highly likely they'll stick with Valienta.

We ensure a seamless experience after they register their bank account.

Measuring impact

Measuring impact

Measuring impact

100,000 registered users, 99% of them are women.

100,000 registered users, 99% of them are women.

100,000 registered users, 99% of them are women.

Valienta had focused on generating job opportunities for women, even in departments that are more vulnerable to violence and unemployment such as Chocó, Casanare, Caquetá, Nariño and Guaviare, among other regions; These represent 20% of deliveries nationwide.

Special credits to everyone who made this experience possible!
Designed with 💜 for our users in Latam.

Special credits to everyone who made this experience possible!

Designed with 💜 for our users in Latam.

Special credits to everyone who made this experience possible!

Designed with 💜 for our users in Latam.